Too many businesses today are trapped in the transactional economy—the place where standards are flexible and relationships last only as long as it takes to make the sale. This focus on short-term gain can be catastrophic on leaders and employees alike; without a deeper foundation, our trust is crushed by every scandal, deceit and integrity dip, and we’re left numb by the constant pressure to grow faster and sell more.
But there’s another way. Corporate cultures are changing, embracing a new values-driven approach to business we call the Values Economy. Choosing Higher Ground is a handbook for those who want to incorporate values into their organization’s daily practices, and are finally ready to embark on the path to a greater calling.
Ascend with us to a place where work can have meaning and success can be sustainable for everyone in the organization. This is the sacred ground where business is entirely personal because that’s the only business that ultimately matters. And where the view from the top is of something we’ve long since forgotten is even possible – joy.